Universal Kids Resort Frisco
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https://diservations.com/universal-kids-resort-construction-update-land-prep-continues-at-an-impressive-pace/

A lot of work has been done since the groundbreaking, but nothing has gone vertical yet. It’s all about land prep now. North Texas soil is not ideal for building, so it could take a while.

https://diservations.com/photo-gallery-land-prep-begins-at-universal-kids-resort-in-frisco-texas/

Source: https://twitter.com/ThemeParkHD/status/1733309292084621617/

Name officially announced: Universal Kids Resort

Today, Universal Destinations & Experiences, a division of Comcast NBCUniversal, officially introduces Universal Kids Resort – the company’s first-ever theme park designed specifically for families with young children. Located in Frisco, Texas and first announced earlier this year, this imaginative, original resort brings the company’s innovative style of storytelling to a new, younger audience.

Universal Kids Resort will include a theme park featuring immersive themed lands that celebrate Universal’s iconic brand of entertainment, humor and fun – bringing to life its beloved characters and stories in ways that will wow the youngest theme park goers. It will feature family-friendly attractions, interactive and playful shows, unique merchandise, fun food and beverage venues and character meet and greets. The resort area will also include a 300-room themed hotel giving families a place to stay and to play following their day of adventure.

“Universal Kids Resort will inspire the unbridled creativity of kids through imagination, discovery and most importantly – play,” said Molly Murphy, President, Universal Creative. “We’re designing the resort so kids and families can feel the thrill of being physically immersed in their most beloved stories and characters.”

Set in lush green landscape with a distinctive look, feel and scale specifically for younger kids, the park will deliver the quality the Universal brand is known for worldwide.

Progress on the new concept is well underway following a groundbreaking in November. Universal Kids Resort will drive immediate economic impact for the region, creating thousands of jobs including more than 2,500 new construction jobs. Throughout the project, the company will remain focused on ensuring the resort adds value and positively serves the community.

New website: https://www.universalkidsresort.com/landing/en/us/universal-kids-resort

New logo & concept art, too





https://corporate.universaldestinationsandexperiences.com/universal-destinations-amp-experiences-creates-first-ever-theme-park-concept-for-families-with-young-children-universal-kids-resort/

Universal Destinations & Experiences announces a one-of-a-kind theme park, unlike any other in the world, specifically designed to inspire fun for families with young children. The new park concept, set in a lush green landscape and featuring immersive themed lands, celebrates Universal’s iconic brand of entertainment, humor and innovation and brings to life its beloved characters and stories in ways that will wow even the youngest theme park goers.

The proposed park will be designed to be more intimate and engaging for younger audiences and will be sized for a regional audience. It will be full of family-friendly attractions, interactive and playful shows, character meet and greets, unique merchandise and fun food and beverage venues. Although smaller in size, it will still carry the same quality as Universal’s other larger resort destinations.
Part of 97 acres of land recently purchased by the company, the proposed park also has plans for an adjacent themed hotel and room for expansion. The entire area is intended to have a completely different look, feel, and scale than Universal’s existing parks and will appeal to a new audience for the brand.

Universal Destinations & Experiences selected the city of Frisco, in North Texas, as the area for this new concept given the city’s growing population and ability to attract businesses to the area. The proposed location for the new concept is ideally situated east of the Dallas North Tollway and north of Panther Creek Parkway.

“We are excited about the opportunity to partner with the city of Frisco and Mayor Cheney as we work to bring this innovative, new concept to life designed specifically for a younger generation of Universal fans,” said Page Thompson, President, New Ventures, Universal Destinations & Experiences. “We think North Texas is the perfect place to launch this unique park for families given its growing popularity within this part of the country.”

“Frisco is one of the fastest growing cities in the U.S. and has been recognized as a great place to plant professional roots and raise a family,” said Frisco Mayor Jeff Cheney. “This new Universal concept will continue to enhance our tax base, expand employment opportunities and bring even more fun to Frisco benefiting our residents, businesses, and visitors.”
More details about the project will be revealed over time.

Sources: https://corporate.universaldestinationsandexperiences.com/frisco/ and https://www.friscotexas.gov/1826/Theme-Park and https://agenda.friscotexas.gov/OnBaseAgendaOnline/Documents/ViewDocument/%20-%2049789%20-%20%20-%20%20-%20SUP23-0001%20HEIGHT%20MODEL%20SIMULATION%20EXHIBIT.PDF%20-%20Public.pdf?meetingId=4557&documentType=Agenda&itemId=49789&publishId=34717&isSection=false

Status: announced