New family rides for Bollywood Parks Dubai in 4th quarter:
Strategy Update
On 18 July 2018 the Board of Directors passed a resolution for the enhancement of Bollywood Parks™ Dubai. The plan includes increasing the number of rides, with a special focus on smaller family friendly rides as well as enhancing the theming and entertainment within the park. This signals an exciting new phase in the evolution of the park. The enhancements will be operational in time to welcome visitors in the fourth quarter. The Company is also exploring a new ticketing model for Bollywood Parks™ Dubai which focuses on providing different price options for the consumer such as a pay-as-you-go model.
The Board also mandated management to evaluate DXB Entertainments’ future development plans and capital deployment to ensure value for shareholders through prudent financial management. The review will cover future plans and expansion zones including Six Flags Dubai, to determine scope and timelines. All feasible options will be presented to the Board later in the year for final discussion on the strategy going forward.