AECOM has been appointed to undertake a feasibility study on Magic World Russia, the country’s first destination theme park resort. AECOM’s economics team is working on behalf of the project’s developer, the Moschanko Investment Group (MIG 2000), a partner of Central Family Park Corporation (Russia) and developer of Magic World Russia. The team will determine the financial viability of a theme park resort for adults and families with children of all ages. Magic World Russia will incorporate multiple theme parks anchored by Park Russia.
Located approximately 30 miles from Moscow, Magic World Russia will be situated on a 250-hectare (600-acre) site and features multiple theme parks with world-class rides and attractions, water parks, beach resort hotels, retail developments and live entertainment. Approximately 80 percent of the parks and attractions planned will be sheltered to offer a year-round experience.
Phase one is currently set to encompass the creation of Park Russia, a theme park promoting the rich heritage, folklore, culture and scientific and historical achievements of Russia. This phase will also include the creation of a mile long retail and entertainment destination — “St. Petersburg Street” — which will reflect the architecture of St. Petersburg with canals, fountains and gardens.
In addition, phase one currently foresees the creation of a theme park for children between the ages of two and eight, two aqua parks and three major hotels.
World Without Boundaries, the world’s first theme park devoted to children with special needs, is also planned for the phase one development stage. This park will draw on the world’s leading medical and therapeutic experts to ensure rides and attractions are designed specifically to provide a memorable and fun experience to children with disabilities.
Phase two is currently set to develop a theme park focused on an extreme sports park and a number of extreme coaster rides, a 3,000-seat amphitheatre and the “edutainment”-focused Nanopolis Children’s Park.
As a leading advisory group on the economic viability of theme parks and creators of the Theme Index (the global attractions attendance report), AECOM’s economics team will draw on its global expertise in the development and operation of large theme park resorts. With local expertise in Russia, AECOM is uniquely placed to assess the combined factors of a world-class development near Moscow.
“Russia is a major untapped market as a theme park destination,” said David Camp, who leads AECOM’s European economics team. “This is an exciting and ambitious project and we are delighted to be involved.”
“I greatly admire the importance that Russians place on family,” said Gene Moshkovich, CEO and President of MIG2000. “Russia has officially declared 2012 as ‘The Year of the Family,’ reflecting the level of attention government leaders give to the well-being of families and children. I feel very proud to be a part of the great effort to develop not only Magic World Russia itself, but also the World Without Boundaries Park for children with disabilities.”